Organisations wanting to take their physical events into VR have a range of platforms to choose from, as Vection Technologies launches a new module for FrameS that broadcasts conferences, trade shows and more through Oculus Go
➨ The Australia-based company has signed up events management agency NSA Group as its first FrameS Events client
➨ FrameS Events is designed specifically for the digital broadcast of trade shows, conferences, festivals, concerts and sporting events in VR via the Oculus Go headset
➨ NSA Group signed up for an AUD 6,500 annual subscription and a setup fee of AUD 60,000
A new live events broadcasting service for enterprise has come to VR with the arrival of FrameS Events from listed industrial software company Vection Technologies.
The Australia-based company has signed up events management agency NSA Group as its first FrameS Events client.
The service is a new module of the FrameS VR platform, which is used to view, manage and customise 3D models in real time, designed specifically for the digital broadcast of trade shows, conferences, festivals, concerts and sporting events in VR via the Oculus Go headset.
Full-service event agency NSA Group, which runs a ticketing and accreditation system, creates virtual sports experiences and serves as a design and marketing partner, signed up to FrameS Events for an AUD 6,500 (USD 4,500 as of 10 June 2020) annual subscription and a setup fee of AUD 60,000 (USD 42,000 as of 10 June 2020).
Vection says it plans to further commercialise FrameS Events across its existing customer base once NSA Group is up and running on the service in the coming months.
Marzia Luraschi, group manager of NSA Group, commented: “Following the new needs for digitialisation and process optimisation, we planned to invent a new approach to the content of events. Their specialisation is the key to the development of alternative assets with respect to the formats of the events in attendance.”
“In Vection Technologies we have found the ideal partner to develop a ‘new format’, which, starting from FrameS Events, a platform with high performance standards, allows us to provide marketing and communications stakeholders with tools of great impact and effectiveness. This solution will not only be a way to address social distancing, but will become a strategic format with a market of its own.”
Gianmarco Biagi, managing director of Vection Technologies, added: “The launch of FrameS Events represents a further acceleration of development activities towards the marketing, sales and entertainment vertical of our 360° product development strategy.”
“We are pleased that a recognised agency such as NSA Group has chosen our platform to deploy VR broadcasting solutions to their global clients.”
The release of the new events module for FrameS follows Vection’s acquisition of Vive X graduate Mindesk, the developer of a CAD VR solution, in March.
Organisations wanting to take their physical events into VR have a range of platforms to choose from. HTC recently invested in Ireland-based Immersive VR Education, owner of the Engage platform, where its Vive subsidiary held the 2020 HTC Vive Ecosystem Conference, ahead of the launch of its own VR events service.
VRWorldTech editorial board member Sophia Moshasha outlined all of the options available—and how best to approach taking an event into VR—in the latest issue of VRWorldTech Magazine.