Augmented reality content has been a remarkable success for Argos Quick read ➨ The figure was revealed as part of an announcement confirming 1WorldSync as…
Virtual and augmented reality will turbo-charge a brand’s competitive advantage Quick read ➨ Nine in 10 C-suite executives of retail and consumer goods companies are…
For Epic Games, the acquisition of Sketchfab confirms bold plans for immersive technology as part of the Unreal Engine developer’s vision for the metaverse Quick…
The introduction of point-of-view cameras in sports is likely to be welcomed by virtual and augmented reality users, not to mention the majority of those…
‘Claria from Theia Interactive takes the guesswork out of designing products and campaigns’ Quick read ➨ Claria is available as a perpetual licence now through…
‘Using web AR, world tracking and 3D models of virtual rooms, prospective Middlesex students can find out what the university has to offer by bringing…