Retailers such as M&S need to commit to understanding what it is that customers want from digital technologies, both in store and online Quick read…
The kinds of virtual items and experiences that RTFKT creates are a key focus for Nike Quick read ➨ Nike has boosted its capabilities for…
Saks and boohooMAN are turning to AR for marketing Quick read ➨ With the end of lockdowns in most countries around the world, growth in…
AR powers Black Friday ad campaign at boohooMAN Quick read ➨ Global online fashion retailer boohooMAN has launched its first AR-enhanced adverts to support its…
Dyson Demo VR is part of a plan to focus on direct-to-consumer retail in-store and online, with an emphasis on ‘try before you buy’ Quick…
AR facial recognition technology is prevalent across social media, retail, gaming, dating and even healthcare Facial recognition software can partner with AR to project these…